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What are Boxed Christmas Cards? Are they different from the cards I buy at the store?

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Boxed Christmas Cards are standard Christmas Cards sold in pre-packaged quantities, often in a box. The number of cards in each box varies between manufacturer and individual cards, but is usually 4 cards or more. Boxed cards are the same size and quality as cards sold individually at the grocery or card store. Packaged for greater convenience. Other greeting cards such as invitations, graduation announcements and thank you cards are sold by the box.

So why buy Boxed Christmas Cards? The main advantage is price. Boxed cards are very economical when compared to purchasing individual (counter cards) cards. The averaging price of a boxed Christmas card is around $1.50 per card, which is 45% less than the average price of similar cards sold individually. The savings can really add up If you have a large christmas mailing.

Individual and boxed cards both have their place in the greeting card world. Each address a specific need or sentiment, but are essentially cut from the same cloth. With this in mind boxed Christmas cards are a great option for holiday mailings large or small.

Interesting facts from the Greeting Card Association:

  • Americans purchase approximately 6.5 billion greeting cards each year. Annual retail sales of greeting cards are estimated between $7 and $8 billion.
  • The most popular Everyday card-sending occasion by far is Birthday, followed by a number of secondary occasions that include Sympathy, Thank You, Wedding, Thinking of You, Get Well, New Baby and Congratulations.
  • The most popular Seasonal cards are Christmas cards, with some 1.6 billion units purchased (including boxed cards). This is followed by cards for Valentine’s Day (145 million units, not including classroom valentines), Mother’s Day (133 million units), Father’s Day (90 million units), Graduation (67 million units), Easter (57 million units), Halloween (21 million units), Thanksgiving (15 million units) and St. Patrick's Day (7 million units).
  • Women purchase an estimated 80% of all greeting cards. Women spend more time choosing a card than men, and are more likely to buy several cards at once.
  • Greeting card prices can vary from 50 cents to $10 – with a price point for every consumer. The vast majority are between $2 and $4. (Total price per year include boxed cards.) The cost of a typical counter card, however, is between $2 and $4. Cards featuring special techniques, intricate designs and new technologies and innovations – such as the inclusion of sound chips and LED lights – as well as handmade cards, are at the top of the price scale.
  • Seven out of 10 card buyers surveyed consider greeting cards “absolutely” or “almost” essential to them. Eight out of 10 of these buyers expect their purchases to remain the same going forward. Of the balance, twice as many card buyers say they will "increase" their purchasing as say they will "decrease" their purchasing in the coming year.
  • Younger card buyers and those who are more technology savvy are currently the ones most engaged in buying paper greeting cards online.
  • Most people now acknowledge many more birthdays than ever before because of Facebook, but they aren’t necessarily sending fewer cards as a result.
  • The tradition of giving greeting cards as a meaningful expression of personal affection for another person is still being deeply ingrained in today’s youth, and this tradition will likely continue as they become adults and become responsible for managing their own important relationships

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What are Boxed Christmas Cards? Are they different from the cards I buy at the store? - MyCards4Less

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